Marla Kott

Cathy Callegari and her team were instrumental in creating a reason for prospective customers to pay attention to our category, name badges, and directing them to consider the Imprint Plus DIY Badge solution as the obvious program of choice.

Chances are reading this you can’t even imagine who buys badges. Cathy made badges a sexy product and an interesting topic of discussion tied into consumer preferences and emotions. We enjoyed over 25 years with successful high profile publications in all industries.

Our business story is text book; we developed a “better mouse trap” product, built the brand, and sold the company. Cathy was instrumental in helping us build the brand which ensured we were at the table when Fortune 500 prospects put out tenders. We would highly recommend her services and happily work with her again if the opportunity arose.